Pull up a log, pass the snacks, and crack open the creative canteen! We’re trading stories by the campfire. Field Notes is where we share reflections on ethical marketing, creative ecosystems, and what it looks like to build work that cares for people and planet. These essays explore care-centered business, relational community building, and creative practices rooted in liberation and integrity. Think of this space as an evolving notebook, ideas gathered in the field and shared in community.
Field Notes
Reflections on Ethical Business and Creative Practice
Content Lifespans: A Guide to Sustainable Content Marketing
In the ever-evolving world of digital marketing, understanding the lifespans of different content types is crucial for building a sustainable and effective strategy. Our blog explores the intricacies of content longevity, offering expert insights and actionable tips to help your brand stand out and make a lasting impact online. From Instagram grid posts to blog content and beyond, discover how to optimize your content strategy for maximum visibility and engagement across all platforms.
How To Grow Your Small Business On Pinterest in 2023
Pinterest is a visually-driven platform. For anyone who enjoys creating visually exciting content, is into design and aesthetic, or just is already an active Pinterest user, it is definitely worth it to consider using the platform for your business (so long as your target audience is also actively hanging out there!).
Learn my top tips for using Pinterest to grow your small business. There is a ton of potential in Pinterest, but there is also a lot of stuff that goes into seeing success in growing your business there. Let's get into it.
Unlock the Power of Content Repurposing
Stop feeling trapped by the content creation treadmill. In this blog, we explore how content repurposing allows you to streamline your efforts, maximize your reach, and focus on platforms you love. Whether you're stepping away from social media or just looking for smarter ways to market, this guide will help you craft a sustainable, value-aligned strategy.
You’ll notice many of these essays circling shared questions around ethical marketing, creative ecosystems, and what it means to build business at a more human pace. We hope you enjoy.