Brand Identity Design and Squarespace Websites in Portland, Built Around What You Actually Stand For
We design brand identities and Squarespace websites for people doing real, values-driven work in the world. Work that deserves clarity, steadiness, and room to grow.
That means going beyond logos and layouts to build brand strategy and systems that support your work, your marketing, and your actual life.
Branding & Design as a Living System
We don’t treat branding as a logo or a vibe. We treat it as a system, one designed to support how your work is discovered, understood, and sustained over time.
Your brand and website are built to:
clearly communicate your values, gifts, and offerings
establish a strong, searchable digital presence through thoughtful SEO and unique brand placement
support your broader marketing ecosystem so that you can grow visibility organically and sustainably
grow and adapt as you and your work evolve
This approach helps your work stay visible and relevant without constant reworking or trend chasing.
Our branding and web design services are built for:
Creatives, writers, coaches, artists, and founders
Purpose-driven and impact-focused businesses
People launching or evolving a meaningful project
Folks tired of DIY fixes, overused design, or outgrowing their brand every year
If you want a brand and website that feel aligned, usable, and steady, you’re in the right place.
Choose Your Path
Not everyone comes to us for the same reason. Some people are just starting.
Some are rebuilding. Some are growing something that already works, but feels fragile or messy behind the scenes. Choose the path that sounds most like where you are right now.
Build a Strong Foundation
You might be here if:
You’re starting a new brand, business, or creative project
You’ve been DIY-ing your branding or website, and it no longer fits
You feel unclear about how to talk about your work or present it online
You want to feel confident sending people to your website
Best-fit for this path:
Brand Foundations Package
Squarespace Website Design (Essential Build)
This path is about creating a brand and website that make sense to you and to the people you’re trying to reach.
Stabilize & Strengthen
You might be here if:
Your work has evolved, but your brand or website hasn’t
You have multiple offerings, ideas, or directions that feel disconnected
Your website technically works, but doesn’t reflect the depth of you and your work
You’re tired of patching things together
Best-fit for this path:
Brand Ecosystem Development
Squarespace Website Design (Strategic Build)
Creative Ecosystem Mapping (optional but powerful here)
This path is about transforming scattered growth into a cohesive and sustainable digital presence.
Design for Longevity
You might be here if:
You’re running a content-driven business (Substack, blog, podcast, newsletter)
You have multiple offers or long-term creative projects
Visibility matters, but you don’t want to rely on trends or social media alone
You want your website and brand to work for you over time
Best-fit for this path:
Brand Ecosystem Development
Squarespace Website Design (SEO + Content Ecosystem Focused)
Creative & Marketing Ecosystem Mapping
Optional ongoing support through Marketing or Project Management
Design a digital presence that evolves, rather than being disconnected or constantly starting over.
Once you’ve chosen a path, we tailor the exact scope and package to support where you are and where you’re trying to go. You don’t need to figure that out alone. We’ll help you choose the right combination during our discovery process.
Found your path?
Once you know where you are, we'll help figure out exactly what scope, package, and timeline makes sense. You don't need to have it all figured out before reaching out.
BRAND DESIGN PACKAGES
Brand Foundations
Best aligned with: Build a Strong Foundation / Find Your Footing
This package is for you if you’re early in your journey or intentionally resetting.
You might be starting something new, refining a passion project, or realizing that your DIY brand no longer reflects your work. What you need most right now is clarity, cohesion, and confidence.
This is about creating a solid base… something you can build on without constantly second-guessing yourself.
Includes:
Brand strategy & positioning
Visual identity (logo suite, color palette, typography)
Brand (voice & tone) language house
Foundational brand guidelines
Ecosystem-aware design decisions (how your brand lives across platforms)
This package helps you:
clearly articulate what you do and who it’s for
feel confident sharing your work publicly and building traffic to your brand
create a brand presence that feels grounded, legitimate and true to your vision
Starting at $2000 USD | payment plans available
Brand Ecosystem Development
Best aligned with: Bring It Together / Make Room to Grow
This package is for you if your work has expanded, and your brand hasn’t kept up.
You may have multiple offerings, platforms, or creative directions that feel disconnected. You don’t need a surface-level refresh. You need a brand system that can hold complexity without becoming overwhelming.
This is where scattered growth becomes a coherent, sustainable brand presence.
Includes:
Deeper brand strategy & narrative development
Expanded visual system & supporting design elements
Brand architecture for multiple offers, platforms, or projects
Design guidance for marketing and content ecosystems
Comprehensive brand guidelines for long-term use
This package helps you:
unify your ideas into a cohesive brand story
create structure for multiple offers or content streams
simplify how your work is presented and understood
Starting at $3000 USD | payment plans available
WEBSITE DESIGN PACKAGES
Squarespace Website: Essential Build
Best aligned with: Build a Strong Foundation
starting at $2000 USD | payment plans available
Ideal if you’re launching something new or finally creating a home base for your work to live.
This package focuses on clarity, structure, and usability, so people can find you, understand you, and trust what you’re offering.
This package gives you a solid, trustworthy digital presence you can grow from, without overbuilding.
Includes:
Custom Squarespace design (strategy + build) of up to 5 webpages
Page structure and user flow planning
Clean URL structure and navigation
Mobile-responsive design
SEO-friendly page setup
Basic integrations (Substack, email platform, scheduling tools)
Pre-launch testing and refinement
Launch support and training
Starting at $3500 USD | payment plans available
Squarespace Website: Strategic Build
Best aligned with: Design for Longevity / Build the Infrastructure
Ideal if your website needs to support ongoing content updates, SEO, and multiple offers.
This package is for people building for the long term… writers, content creators, educators, and multi-project creatives who want their site to compound over time.
Website projects can stand alone or be paired with branding and ecosystem mapping for a fully integrated digital presence.
Includes everything in the Essential Build, plus:
Content-driven page strategy
Up to 8 webpages included
Fully custom Squarespace design with expanded layouts
Advanced layout styling using Squarespace CSS (light custom coding for polish, spacing, and visual refinement)
SEO-informed structure for long-term discovery
Category/tag structure for blogs or content hubs
Strategically planned pathways between content, offers, and audience
Scheduling, downloads, or gated content setup (as needed)
Integration with your broader marketing ecosystem
Post-launch support window
Training for ongoing updates and content publishing
Starting at $5000 USD | payment plans available
What It’s Like to Work With Us
"I never felt pushed into old marketing models that didn't fit. My values were understood and honored from the start." — Aodaoin Hathaway
Strategy that respects your capacity and values
Collaborative, thoughtful design conversations
Design decisions grounded in sustainability and usability
“I started with scattered, small thoughts, and they guided me in building them into something much bigger and more powerful than I could’ve imagined on my own. I left not only with a website, but with a stronger sense of clarity and confidence.”
—Brittany Banna
A long-term lens, not quick fixes
"It felt like hiring someone who could actually guide me... clear systems, thoughtful communication, and work I could finally trust." — Rocks With Sass
Clear timelines without artificial urgency
Ready to build something that reflects who you actually are?
Here's how it works: you fill out our inquiry form, we review it, and follow up within 2 business days. If it feels like a fit, we'll schedule a free discovery call to talk through your goals and figure out the right package together.
Timelines are clear. Pricing is transparent. No surprises.
Frequently Asked Questions
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You don’t need to have that figured out before reaching out.
Most people come to us knowing how they feel … scattered, outgrown, ready for something more stable… but not which package name fits. That’s why we start with a conversation.
During our discovery process, we’ll help you choose the path and package that best supports:
where your work is right now
what you’re trying to build next
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Yes!
Some clients start with branding to establish clarity and direction, then move into website design once the foundation is set. Others already have a brand and come to us specifically for a Squarespace website build.
That said, many clients choose to combine branding and website design because it creates a more cohesive, efficient process, and a stronger long-term result.
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Everything we design is custom.
We don’t drop in pre-made templates or apply one-size-fits-all solutions. Your brand identity and website are designed specifically for your work, your audience, and your goals.
For websites, this includes:
custom layouts and page structures
tailored design systems
light custom CSS where it improves usability or longevity
We prioritize clarity and sustainability over unnecessary complexity.
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Our primary website platform is Squarespace.
We specialize in Squarespace because it offers a strong balance of design flexibility, reliability, SEO capability, and long-term manageability… especially for creatives and small teams.
If you’re unsure whether Squarespace is the right fit for your project, we’re happy to talk it through.
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Yes, foundational SEO is built into every website we design.
This includes:
SEO-friendly site structure
page titles, meta descriptions, and headings
clean navigation and URL structure
content hierarchy that supports discoverability
Our goal is to help you establish a searchable, sustainable digital presence, not just a good-looking site.
Advanced SEO strategy or content planning can be added if needed.
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Yes, to a point.
We can support:
content structure and page flow
messaging clarity and refinement
guidance on what content belongs where
If you need full copywriting support, we can discuss add-ons or collaborative approaches that fit your project.
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Timelines vary based on scope, but generally:
Branding projects: one to three months
Website projects: two to six months
We’ll provide a clear timeline up front, without artificial urgency, and work at a pace that supports quality and sustainability.
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We do!
Some clients continue working with us through:
creative direction
project management
marketing ecosystem management
Others take what we’ve built and move forward independently.